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Todd Caponi

Palatine, IL

Professional Bio

Todd Caponi, CSP®, is a keynote speaker, three-time author, former revenue executive, and self-described decision science and sales history nerd. Before taking the stage full-time, Todd led revenue organizations through hypergrowth, an IPO, a nearly $3 billion acquisition, and a sales turnaround that earned him a Stevie Award as Worldwide VP of Sales. Today, Todd helps revenue teams understand how humans actually engage, prioritize, and decide - and how to apply those insights to the way they sell, negotiate, and lead. His work combines modern decision science with more than a century of sales history to make complex ideas practical, memorable, and immediately useful. Todd is the author of The Transparency Sale, The Transparent Sales Leader, and his newest book, Four Levers Negotiating. He speaks to revenue organizations around the world and hosts The Sales History Podcast, now in its sixth season.
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NSA Designations
CSP
Expertise
History, Negotiation, Sales, Leadership & Achievement
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