Stan Phelps

Stan Phelps challenges leaders to think differently about their most important stakeholders: customers and employees. A masterful storyteller, he has collected more than 5,000 case studies on customer experience, employee experience, and brand experience. His keynotes, workshops, and Goldfish Tank programs focus on driving loyalty and sales.

Stan inspires brands to be remark-able, showing them how to stand out in ways that customers and employees can't help but talk about. His informative keynotes, workshops, and Goldfish Tank programs focus on the value of customer experience as a competitive differentiator, the role of employee engagement in building a strong corporate culture, and the impact of technology and purpose in business.

An IBM Futurist, TEDx Speaker, and Forbes Contributor, Stan has spoken on every inhabited continent and in 25 countries for Fortune 100 brands such as IBM, Target, Disney, ExxonMobil, UPS, GlaxoSmithKline, Rocket Companies, Tesco, Ricoh, and Citigroup.

Prior to focusing on writing and speaking, Stan held leadership positions at IMG, adidas, and the PGA of America. He also spent seven years as Chief Solutions Officer at Synergy, an award-winning marketing agency. At Synergy, he helped create larger-than-life brand experiences for brands such as KFC, M&M's, Walmart, and Starbucks, and organizations such as NASCAR, MLS, and the USTA.

Stan received his BS in Marketing and Human Resources from Marist University, a JD/MBA from Villanova University, and a certificate for Achieving Breakthrough Service from Harvard Business School. He is a faculty member at the ANA's School of Marketing, Training & Development and a former adjunct professor at New York University.

He lives in Cary, North Carolina, with his wife Jennifer and their two sons, Thomas & James.